Are you planning a Website redesign? Scavenging the market for an apt web designer that can conceptualize your desires? Before you take any step in that direction, wait. Consider this 3R philosophy as a guiding tool that will help you reshape the future of your website as well as your company. If you find it totally worthless, you would still have something that you “don’t wanna do”, though, that would be on your own risk. Okay back to the point, here is something that will help you decide.

1. Rethink

The foremost important step is to rethink your decision as to why you really want a new website? The reason should be sound enough and in tandem with your business. So, get your reasons straight. Does the website represent your business and goals correctly?

• Is your website not generating enough traffic or leads?
• Is it responsive i.e., compatible with all screen sizes.
• Do you simply have the problem with the aesthetics or the functions?
• Does internet comprises of a significant base of your customers?
• Is the content ambiguous or not specific?
• Is a complete overhaul necessary or a small change would suffice?
• Is the conversion of traffic and lead into customers low?

It is therefore important to understand your problem and analyze if there is really a need for a redesign. Sometimes simple and constant changes works wonders because”A website is never a finished product (unless it itself is finished) ”, I read this somewhere in the internet and found it very thoughtful.

2. Reckon

So you have good enough reasons to consider an overhaul, well the next step is to reckon or conceptualize your requirements for the new improved website. For a website to be able to fulfill your goals you should at least have a basic idea of what you want from it and only then a designer can deliver a website that matches your expectations.

• Evaluate your current standings in the digital market.
• Always be aware of your competition(not obsessed) and assess their website.
• Do a little homework and gather the features you like from other websites.
• Do not put too much stress on the aesthetics, the design should be functional.
• Content should be simple and informative.
• Choose a flexible and robust Content Management System.
• Website should conform to your marketing strategy.

3. Realize

After you have decided what you want only then the realization process of your website will come into play. Now, its up to you to hire a web designer that will effectively deliver what you have conceptualized. So, for the final step:

• Decide your budget beforehand.
• Do not compromise in the quality of website.
• Choose a web designing firm that has both technically sound and has the knowledge of the market.
• You can be unconventional by hiring freelance web designers if you have a tight budget as can be pretty good too.
• The only upside of a firm is that a level of quality is guaranteed as well their knowledge of the nuances of digital market.